Product search data, structured

Google Shopping API for structured product search data

Retrieve product titles, prices, merchants, ratings, reviews, thumbnails, delivery details, IDs, links, and offer context for ecommerce intelligence and AI shopping workflows.

Start free

No credit card500 free requestsNo-code friendly

Google Shopping API playground

Search products. Inspect structured JSON.

Live Google Shopping

US · en

running shoes

Product image

Hoka Men's Clifton 10

$123.99

$155

DICK'S Sporting Goods

4.7 (7,700)

10+ offers

Product image

Nike Air Max 270

$150.00

Nike

4.5 (1,245)

Product image

New Balance 574

$84.99

New Balance

4.3 (756)

{
  "searchParameters": {
    "type": "shopping",
    "engine": "google",
    "q": "running shoes",
    "country": "US",
    "language": "en"
  },
  "shoppingResults": [
    {
      "title": "Hoka Men's Clifton 10",
      "price": "$123.99",
      "originalPrice": "$155",
      "merchant": "DICK'S Sporting Goods",
      "rating": 4.7,
      "ratingCount": 7700,
      "offers": "10+",
      "position": 1
    },
    {
      "title": "Nike Air Max 270",
      "price": "$150.00",
      "merchant": "Nike",
      "rating": 4.5,
      "ratingCount": 1245,
      "position": 2
    },
    {
      "title": "New Balance 574",
      "price": "$84.99",
      "merchant": "New Balance",
      "rating": 4.3,
      "ratingCount": 756,
      "position": 3
    }
  ],
  "filters": [
    "Under $100",
    "Men's",
    "Women's",
    "Athletic",
    "Casual"
  ]
}

Developer experience

Simple for one page. Flexible for production.

Start with a URL and output formats, then add rendering waits, country targeting, parsers, or LLM extraction.

REST APIAPI key authenticationHTML, Markdown, and textCountry targetingTimeout controlsBatch workflows

Read the docs

curl --request POST \
  --url https://api.olostep.com/v1/scrapes \
  --header 'Authorization: Bearer YOUR_API_KEY' \
  --header 'Content-Type: application/json' \
  --data '{
    "url_to_scrape": "https://www.google.com/search?q=running%20shoes&tbm=shop&gl=us&hl=en",
    "formats": ["json", "html"],
    "parser": {
      "id": "@olostep/google-shopping"
    }
  }'

Trusted by the best startups in the world

The problem

Shopping data is valuable, but difficult to structure

Results change constantly
Prices, sellers, availability, delivery, discounts, reviews, and placements move quickly.
Shopping results are complex
Queries can return sellers, variations, sponsored products, IDs, delivery options, and comparisons.
Pages are not product-ready
Products need clean titles, prices, merchants, ratings, images, links, and offer metadata.

Structured shopping data

Turn product searches into API-ready fields

Use normalized shopping results for price monitoring, competitor tracking, AI assistants, marketplace intelligence, and retail dashboards.

Product titlesProduct linksProduct IDsMerchantsCurrent pricesRatings and reviewsDelivery detailsThumbnails

{
  "position": 1,
  "product_id": "shop_001",
  "title": "Running Shoes",
  "price": "$150.00",
  "extracted_price": 150,
  "merchant": "Example Store",
  "rating": 4.5,
  "reviews": 1245,
  "delivery": "Free delivery",
  "thumbnail": "https://cdn.example.com/product.jpg"
}

Capabilities

Built for ecommerce and retail intelligence

Product search results
Fetch structured products for categories, brands, SKUs, models, and commercial queries.
Price monitoring
Track current prices, original prices, discounts, numeric values, and offer changes.
Seller and merchant data
Return seller names, product links, source context, and available offer metadata.
Ratings and reviews
Collect scores and review counts to understand product trust and positioning.
Country and language targeting
Compare localized prices, availability, delivery, and merchant visibility.
Structured JSON
Receive normalized product fields that are easier to compare, store, and display.

Use cases

Use shopping data across your product stack

Ecommerce intelligence
Track prices, sellers, discounts, delivery options, and product visibility.
AI shopping assistants
Give agents current product options, prices, ratings, merchants, and links.
Marketplaces and retailers
Monitor competing products, price gaps, seller coverage, and positioning.
SEO and growth
Analyze shopping visibility, competitor placements, and commercial query opportunities.

How it works

From product query to usable shopping data

01
Send a shopping query
Choose a product keyword, country, language, and supported commercial parameters.
02
Retrieve and structure
Process the shopping search and normalize products, prices, merchants, and offers.
03
Use the response
Send data into pricing, ecommerce, AI, marketplace, database, or reporting workflows.

Comparison

Build a shopping pipeline or use an API?

Requirement

Build internally

Use the API

Product collection

Build and maintain it

Request structured results

Price extraction

Parse and normalize

Price fields in JSON

Seller extraction

Map merchants

Seller fields where available

Thumbnails

Parse images

Thumbnail URLs

Localization

Regional query logic

Country and language

Developer time

High maintenance

Faster integration

Go from search to product detail

Where supported, use product identifiers to retrieve richer images, specifications, seller offers, price comparisons, delivery, policies, related products, and variants.

Give AI shopping tools current product context

Pass reviewed products, prices, merchants, ratings, delivery details, and links into comparison engines, recommendation tools, and price agents.

Designed for responsible ecommerce data workflows

Review merchant and marketplace terms, product-image rights, pricing and consumer-protection rules, attribution, caching, retention, and applicable laws. Keep prices and availability fresh and avoid misleading users with stale offers.

Pricing

Google Shopping API pricing

Start with 500 free requests, then scale retail-data workflows.

Starter
$9/ month
For testing, prototypes, and small workflows.
- Everything in Free
- 5,000 successful requests
- 150 concurrent requests
Get started
Standard
$99/ month
For retail tools and recurring monitoring.
- Everything in Starter
- 200K successful requests
- 500 concurrent requests
Purchase now
Scale
$399/ month
For high-volume platforms and enterprise workflows.
- Everything in Standard
- 1 million successful requests
- AI-powered browser automations
Scale now

Frequently asked questions

Product & Capabilities

What is a Google Shopping API?
A Google Shopping API lets developers submit product queries and receive structured shopping data such as titles, prices, sellers, ratings, reviews, delivery details, thumbnails, product IDs, and links.
Is this the official Google Shopping API?
No. This page describes Olostep's Google Shopping results parser and scraping workflow. It is not an official Google product, partnership, or endorsement.
What fields can the API return?
Typical fields include title, price, extracted numeric price, currency, merchant, product URL, product ID, rating, review count, delivery details, thumbnail, condition, position, and query metadata.
How is this different from a Web Search API?
Web Search returns broad pages and URLs. Google Shopping results focus on product-specific fields such as prices, merchants, ratings, reviews, delivery, images, and IDs.

Usage & Automation

Can I target countries or languages?
Yes. Country and language parameters support localized shopping-result research across markets.
Can I filter by price?
Price filtering can be used where supported. Confirm available minimum-price, maximum-price, sale, and commercial filter parameters for your integration.
Can I get seller information?
Seller fields can include merchant name, source, product URL, delivery information, and available offer metadata.
How is this different from Google Merchant API?
Google Merchant API helps merchants manage their own Merchant Center inventory. This results-data workflow retrieves and structures public shopping search results.
Do I need to manage scraping infrastructure?
No. Olostep handles request execution, result retrieval, parsing, normalization, and JSON delivery.

Pricing & Plans

Can I use it for price monitoring?
Yes. Shopping results can support competitor pricing, product visibility, marketplace research, and retail intelligence.
Can I use it for AI shopping assistants?
Yes. Structured products can provide current options, prices, merchants, ratings, reviews, and links before recommendations or comparisons.
Can I republish product images or seller data?
Do not assume product images, names, merchant data, or offer content can be freely republished. Verify copyright, trademarks, source terms, attribution, and applicable laws.
How do I start?
Create an API key, run a sample shopping query, review the structured response, and connect the data to your product or workflow.

Add shopping result data without maintaining scraping infrastructure

Start with one product query and connect structured prices, merchants, ratings, delivery, images, and links to your workflow.

Get API key

Google Shopping API for structured product search data

Search products. Inspect structured JSON.

Hoka Men's Clifton 10

Nike Air Max 270

New Balance 574

Simple for one page. Flexible for production.

Trusted by the best startups in the world

Shopping data is valuable, but difficult to structure

Results change constantly

Shopping results are complex

Pages are not product-ready

Turn product searches into API-ready fields

Built for ecommerce and retail intelligence

Product search results

Price monitoring

Seller and merchant data

Ratings and reviews

Country and language targeting

Structured JSON

Use shopping data across your product stack

Ecommerce intelligence

AI shopping assistants

Marketplaces and retailers

SEO and growth

From product query to usable shopping data

Send a shopping query

Retrieve and structure

Use the response

Build a shopping pipeline or use an API?

Go from search to product detail

Give AI shopping tools current product context

Designed for responsible ecommerce data workflows

Google Shopping API pricing

Frequently asked questions

Add shopping result data without maintaining scraping infrastructure